Wednesday, June 26, 2013

Collaborative Communication

            It was a match made in Nevillewood Living magazine heaven! Because of an article in the magazine, Christina Dickerson and Beth Vietmeier, two successful and savvy businesswomen, joined forces.  A feature story on Dickerson caught the attention of Vietmeier, and the rest is Pittsburgh public relations history!
            Dickerson is the founder of Dickerson Creative Communications.  Her company handles media and marketing campaigns for clients like the American Diabetes Association, Pittsburgh Fashion Week, and Doubletree Hotels.  The company also handles numerous requests for event logistics and corporate meetings.  Associates at Dickerson Creative are involved in web design, social media campaigns, and special events as well. 
            After reading the article on the company last year in Nevillewood Living, Vietmeier knew she had to contact Dickerson.  “If it weren’t for [the magazine] I probably would not be working for Christina today,” said Vietmeier. Reading about the dynamic company, she thought to herself, “That is the exact career I would love to have!”  An e-mail to Dickerson the following day led to an interview shortly after and a position in the company soon after that.
            Vietmeier’s role at Dickerson Creative Communication is to assist in handling media relations, public relations, and marketing and social media campaigns for all clients. In addition she and Dickerson collaborate on event planning including Savor Pittsburgh, which is Pittsburgh’s premiere culinary competition benefiting Magee-Womens Research Institute and Foundation. The event will take place this year on August 29, 2013 in SouthSide Works.  “Christina handles all event logistics and publicity surrounding the event.  I am assisting her with the event logistics as well as recruiting all of the restaurants that will be showcasing their talents at the event,” said Vietmeier.
“Beth has been an amazing addition to my company,” said Dickerson.  “She has an incredible work ethic and is passionate about learning the different facets of the industry.  I honestly can’t say enough wonderful things about her – she tackles every project head-on and with great success. “
            Vietmeier also has accolades for her boss. “It has been an honor to work for Christina, and I cannot thank her enough for giving me this incredible opportunity,” she said.
            In addition to Savor Pittsburgh, the two women are collaborating on a project called Couture for Cops.  Billed as a fashion show dedicated to the fallen heroes who made the ultimate sacrifice, the event will take place at the Mall at Robinson on October 10, 2013.
“This is a unique fashion show to benefit The Law Enforcement Officer Memorial of Allegheny County. We designed the fashion show to honor and remember the heroes who lost their lives in the line of duty. Local police officers, K9 units and family members of fallen heroes will walk the runway in the latest fashion trends,” said Vietmeier.
             With all of these great events on the horizon, Dickerson cannot help but acknowledge the role Nevillewood Living played in bringing her together with Vietmeier.  “I am truly grateful for the company spotlight in Nevillewood Living for many reasons,” she said. “But mostly because it connected me with such a dynamic young lady!”















           

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